Job Details

Assistant Athletics Director of Fan Experience

Position Number: 7228975
Location: Waco, TX
Position Type: Athletics/Coaching

Assistant Athletics Director of Fan Experience

Job Identification: 20608
Posting Date: 06/10/2026, 08:23 PM
Job Schedule: Full time
Locations: 1500 S University Parks Drive, Waco, TX, 76706, US
Degree Level:

Job Description:
A humble college founded before Texas was a state, Baylor now stands as one of the premier institutions of higher education in the world. Baylor has continued to invest in research and doctoral education, both solidifying and elevating its unique status as a preeminent Christian research university. Baylor is among 187 R1 institutions, just 52 of which are private universities.

Since 2011, Baylor has been named as one of the nation's "Great Colleges to Work For". Great Colleges to Work For is one of the country's largest and most respected workplace recognition programs. Each year, Great Colleges recognizes the colleges and universities that get top employee ratings regarding workplace practices and policies across 10 areas. This recognition is based on faculty and staff responses to a related annual survey. The survey, conducted by ModernThink, is a way for colleges and universities to gain a deeper understanding of how their employees experience and view various aspects of the institution. This continued recognition further affirms Baylor as a rewarding place to build a career.

What We Are Looking For

Baylor Athletics is seeking a motivated, elite worker to be our Senior Director / Assistant AD of Fan Experience. This individual will oversee the fan experience and game presentation efforts for Men's Basketball and Men's Tennis. In addition to their sport oversights, this individual will oversee our two Associate Directors of Fan Experience and our Assistant Director of Fan Experience. This role will also spearhead our student work program and lead on-field operations during Football game days.

Ultimately, the goal of this position is to increase the attendance, revenue, and fan atmosphere at their assigned sports.

All applicants must be eligible to work in the US on a full-time basis.

What Will You Do

Develop and execute fan experience plans for their assigned sports of Men's Basketball and Men's Tennis
Assist the Assoc. AD of Marketing and Fan Experience with Football on-field efforts and fan experience initiatives
Produce Men's Basketball game days from start to finish by making scripts, graphics, on-court elements, giveaway items, concourse activations, and high-energy moments to enhance the fan experience
Communicate definitively and clearly to a team of individuals during high pressure, time sensitive in-game moments
Oversee and manage the two Associate Directors of Fan Experience and the Assistant Director of Fan Experience
Oversee the Student Worker Program to ensure that we have a high-level, committed student worker staff that is consistently helping at events
Collaborate with the sponsorship team to make sure all sponsorship inventory is being addressed effectively
Ability to rethink how we execute each game day initiative year-over-year so that our game days always are fresh for fans and not repetitive of previous seasons
Collaborate with other external staff members to ensure an excellent fan experience at each event
Collaborate with the athletics ticket office to effectively drive attendance and revenue for assigned sports
Maintain working knowledge of and adherence to all NCAA, Big 12 Conference, and institution rules and regulations and to communicate immediately any possible infractions of such rules and regulations to the Athletics Compliance staff
Other duties as assigned by supervisors

Qualifications

Bachelor's degree in Sports Management, Marketing, Communications, or a related field
Master's degree preferred
4+ years of full-time experience working in athletics fan experience with a strong background in game presentation
Proficient in Adobe Creative Suite, ShoFlo, Microsoft Office, and music programs
Responsive and effective communicator over digital communication and in-person
Experienced leader who is prepared to manage full-time staff and push those around them to be at their best
A deep passion for working in college athletics

What You Can Expect

As part of the Baylor family, eligible employees receive a comprehensive benefits package that includes medical, dental, and vision insurance, generous time off, tuition remission, and outstanding automatic retirement contributions. Baylor has a comprehensive benefits plan that supports you and your family's wellbeing and allows you to be a part of the life of a vibrant and active college campus. To learn more, go to Baylor Benefits & Advantages.

Explore & Engage

Learn more about https://apptrkr.com/get_redirect.php?id=7228975&targetURL=

Explore & Engage

Learn more about Baylor and our strategic vision, https://apptrkr.com/get_redirect.php?id=7228975&targetURL= and our strategic vision, Baylor in Deeds. Also, explore our great hometown of https://apptrkr.com/get_redirect.php?id=7228975&targetURL=. Also, explore our great hometown of Waco and the many opportunities to https://apptrkr.com/get_redirect.php?id=7228975&targetURL= and the many opportunities to engage locally. If you are new to Central Texas, https://apptrkr.com/get_redirect.php?id=7228975&targetURL= If you are new to Central Texas, This is Waco!

About Us:
Baylor University, a private not-for-profit university affiliated with the Baptist General Convention of Texas, is committed to compliance with all applicable anti-discrimination laws, including those regarding age, race, color, sex, national origin, military service, genetic information, and disability. Baylor complies with statutory Affirmative Action/Equal Opportunity requirements. Baylor's full official Notice of Non-Discrimination may be read online.

To apply, visit https://ejof.fa.us2.oraclecloud.com/hcmUI/CandidateExperience/en/sites/BaylorCareers/job/20608