Job Details

Director of Ticket Operations

Position Number: 9906524
Location: Waco, United States
Position Type: Sales

Director of Ticket Operations

Job Identification: 22148
Posting Date: 10/16/2026, 09:31 PM
Job Schedule: Full time
Locations: Waco, TX, United States
Degree Level:

Job Description:
What We Are Looking

The Director, Ticket Operations will report directly to Assistant AD, Ticket Operations and provide overall support to ticket office, sales and fundraising. This position is responsible for building and evaluating ticket office operations, enhancing customer service, and creating streamlined and efficient processes. The successful candidate will support the department mission by assisting in the sales, distribution, and accounting of all tickets to Baylor Athletic events as required.

The ideal candidate will be a self-starter who works efficiently, has the ability to multitask and prioritize tasks effectively, possesses strong organizational and communication skills, and works well with others in a stressful work environment. You must be able to contribute to a positive team environment and support Baylor Athletics' mission: Something Greater.

The ideal candidate will possess:

Bachelor's Degree: Sports Management, Marketing, Business Administration, or related field.
2 years of ticket office experience, preferably in Division I ticket office.
Paciolan Ticketing software experience
Exceptional written and verbal communication skills, with strong focus on customer service and donor experience
Strong attention to detail, accuracy, and organizational skills
Ability to prioritize responsibilities and meet deadlines in a fast-paced environment
Flexibility to work evenings, weekends, and holidays as needed
Proficiency in Microsoft Office Suite
Understanding of NCAA and Big 12 or P4 rules and regulations

Applicants must be currently authorized to work in the United State on a full-time basis.

What Will You Do

Assist the Assistant AD, Ticket Operations with managing ticketed sports, special events and ticket sales.
Oversee full-time staff and mentor and grow employees
Provide industry leading ticketing and customer service experience for all fans and partners over the phone, online or in person.
Work closely with revenue generation team to build, analyze and share data to help make informed and strategic decisions.
Build and maintain positive relationships with alumni, donors, former student-athletes, and external stakeholders
Maintain communication with administration relative to ticket sales, orders, revenue, promotions, etc.
Be a team player: willing to assist with any duties as assigned
Be proactive and take leadership on assigned sport and manage the sport in its entirety.
- Manage renewal process including all set up in ticketing system, balance due follow up, failed payment follow up, etc
- Oversee renewal timelines, including single game sales and revenue-generating initiatives.
- Manage online sales and webpages to support ticket sales
- Assist with inventory management (including tracking of voided tickets)
- Act a game day manager and oversee all aspects of game day (students, recruits, player guest, sales, etc.)
Help with building and manage special events hosted by Baylor University
Perform all other duties as assigned to support Baylor's mission.
Maintain accurate ticket records and ensure compliance with institutional, conference, and NCAA policies and procedures
Prioritize and complete projects in accordance with departmental policies, procedures, and timelines
Stay informed on industry trends and best practices to continuously improve ticket processes and operations
This position includes potential travel to road games, preseason and post-season play, Big 12 championships, NCAA Championship events and other events or responsibilities directed by its supervisor.

What You Can Expect

As part of the Baylor family, eligible employees receive a comprehensive benefits package that includes medical, dental, and vision insurance, generous time off, tuition remission, and outstanding automatic retirement contributions. Baylor has a comprehensive benefits plan that supports you and your family's wellbeing and allows you to be a part of the life of a vibrant and active college campus. To learn more, go to Baylor Benefits & Advantages.

Explore & Engage

Learn more about Baylor and our strategic vision, Baylor in Deeds. Also, explore our great hometown of Waco and the many opportunities to engage locally. If you are new to Central Texas, This is Waco!

About Us:
Baylor University, a private not-for-profit university affiliated with the Baptist General Convention of Texas, is committed to compliance with all applicable anti-discrimination laws, including those regarding age, race, color, sex, national origin, military service, genetic information, and disability. Baylor complies with statutory Affirmative Action/Equal Opportunity requirements. Baylor's full official Notice of Non-Discrimination may be read online.

To apply, visit https://ejof.fa.us2.oraclecloud.com/hcmUI/CandidateExperience/en/sites/BaylorCareers/job/22148